GDC China 2011 Debuts Square Enix, Kabam, HTML5 Sessions
This week, GDC China has debuted new batch of lectures for the show's Main Conference, featuring Square Enix CTO Julien Merceron on tech development for major publishers, Kabam on blending MMOs and social games, and a notable panel on the future of HTML5.
Taking place November 12-14 at the Shanghai Exhibition Center in Shanghai, China, the event will once again serve as the premier game industry event in China, bringing together influential developers from around the world to share ideas, network, and inspire each other to further the game industry in this region.
This year, the show's Main Conference will feature three primary tracks, covering Online Game Development & Business, Global Game Development, and Social Games.
Here are the latest talks to be revealed for the upcoming show:
- In the Global Development track session, "Designing a Technology Strategy for a Large Publisher," Square Enix (Final Fantasy, Deus Ex) worldwide technology director Julien Merceron will examine the ins and outs of technology development at a large publisher.
Drawing from his experience working at companies such as Ubisoft and Eidos, Merceron will look at the ways in which technology impacts major publishing strategies, and will call attention to the web and mobile trends developers should keep an eye on.
- Elsewhere, in the Social Games track, Kabam's Andrew Sheppard (Dragons Of Atlantis) will host a talk dubbed "Creating MMOs for Social Platforms." Here, he will explain how Kabam strives to combine MMO gameplay with the interaction models found in social games, offering insight into the company's overall strategy for the social market.