GDC Vault Adds Ngmoco, Moshi Monsters Emerging Market Lectures
Continuing their Game Developers Conference 2010 free video lecture series, show organizers have debuted well-received lectures on social/free to play games by Ngmoco's Neil Young and Moshi Monsters' Michael Acton Smith.
The two new lectures, both highly rated by GDC attendees, are part of a free bi-weekly update published at the GDC Vault website, and feature video technology that allows users to simultaneously view a presenter's slides alongside video and audio of their presentation.
Firstly, organizers are presenting Neil Young's Business & Management Track keynote from GDC 2010, 'Things to Unlearn Moving From Traditional Development to the New Digital World'. Young, who is CEO & founder of iPhone/iPad centric publisher/developer ngmoco (TouchPets, We Rule, Rolando) "talks candidly about the challenges that traditional game developers face" in this new market.
Young, who was previously a long-time EA executive (Majestic) discusses "transitioning from long development cycles, packaged goods and the one time sale to the essential new models of games as a service, virtual goods, data driven design & minimum viable products" in this highly-rated GDC lecture.