A Week of Game Business & Marketing Lessons
Gain insight into game industry trends, identify business opportunities and network with platforms and developers to explore potential partnerships. Learn the latest approaches to marketing games including user acquisition, community building, and tips to secure coverage from press, streamers, and influencers.
Community Management Summit
One-Day Summit | Monday | March 21, 2022
Learn how to inspire, build, and maintain user loyalty and enthusiasm through the ups and downs of community opinion and adoption in the Community Management Summit. Hear industry experts share case studies and postmortems on cutting edge community management strategies and learn tips to align your community's needs and interests with your company's goals.
Core Concepts Sessions: Business & Marketing
Wednesday-Friday | March 23-25, 2022
The learning continues Wednesday through Friday with Core Concepts presentations. Check out session highlights below.
Everything I Learned About Community Management I Learned From ‘Neopets’
Catherine Litvaitis (Armor Games Studios)
All Roads Lead to Rome: Churn Analysis Applying Methods from Different Domains in 'Naraka: Bladepoint'
Zixiao Kang (Netease)