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A Week of Game Business & Marketing Lessons

Gain insight into game industry trends, identify business opportunities and network with platforms and developers to explore potential partnerships. Learn the latest approaches to marketing games including user acquisition, community building, and tips to secure coverage from press, streamers, and influencers.

Community Management Summit

One-Day Summit | Monday | March 21, 2022

Learn how to inspire, build, and maintain user loyalty and enthusiasm through the ups and downs of community opinion and adoption in the Community Management Summit. Hear industry experts share case studies and postmortems on cutting edge community management strategies and learn tips to align your community's needs and interests with your company's goals.

Lets Redefine User Generated Content for a New Era

Dean Anderson (Playerstate)

How to Launch a Game With Influencers

Emilee Helm (Gamesight)

Trust & Safety as a Revenue Driver

Matthew Soeth (Spectrum Labs)

Core Concepts Sessions: Business & Marketing

Wednesday-Friday | March 23-25, 2022

The learning continues Wednesday through Friday with Core Concepts presentations. Check out session highlights below.

Everything I Learned About Community Management I Learned From ‘Neopets’

Catherine Litvaitis (Armor Games Studios)

All Roads Lead to Rome: Churn Analysis Applying Methods from Different Domains in 'Naraka: Bladepoint'

Zixiao Kang (Netease)

Community Validated Deployment: Why You Need to Go Earlier than Early Access

Jason Della Rocca (Execution Labs)

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